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A glass dish filled with vanilla ice cream topped with red syrup, alongside an empty ice cream cone on the right.

Vanilla Ice Cream Is Having a Craft Moment, and Brands Are Going All In

Person with glasses threading a needle while holding dark green fabric, embodying simple living as they sit on a sofa in a well-lit room.

Underconsumption Core Videos Just Became a Marketing Strategy

Woman in workout clothes sits cross-legged on a yoga mat indoors, smiling. An exercise ball, water bottle, couch, and white curtains are visible in the background.

The 20-minute Workout You Need for Busy Days

A glass filled with red shaved ice, garnished with a lime slice and a whole strawberry, with more strawberries and lime in the background—perfect for celebrating National Daiquiri Day.
There Are 2 Versions of Daiquiri in America Right Now — and Neither One Is Wrong

Sorry, your browser does not support inline SVG. Food and Drink

A ceramic bowl with three scoops of vanilla ice cream, freshly made using protein ice cream makers, is garnished with a sprig of mint and placed on a cloth napkin next to a metal spoon.

Vanilla ice cream is getting the glow-up treatment, and the numbers prove it

Vanilla slipped to third place in a national survey of America’s favorite ice cream flavors this year, but that ranking does not cover everything people …

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A wicker basket holds several whole yellow mangoes and one mango that is cut into cubes, with green mango leaves placed around the basket.

Summer’s Biggest Food Trends Keep Circling Back to One Fruit Nobody Is Crediting

Cottage cheese is everywhere. So are sweet heat and pistachios. The surprise is that mango keeps showing up alongside all three without getting much of …

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Cubed mango half displayed on a wooden plate with green leaves, with a whole mango in the background on a rustic wooden surface.

Mango season peaks now, and 1 cup delivers more nutrition than people expect

Mango keeps turning up across several of this summer’s biggest food trends. This July 22, National Mango Day, it’s in the cottage cheese boom filling …

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Sorry, your browser does not support inline SVG. Travel

Sorry, your browser does not support inline SVG. Lifestyle

Person in a striped shirt and patterned skirt holding a pair of worn sneakers by the laces indoors.
More Americans want less, and the data reveal that simple living is the country’s most marketed lifestyle

A living room with vintage wooden furniture, floral paintings on the wall, decorative vases, and a blue sofa with cushions.
Vintage Home Decor Is Having Its Best Year in Five Years, and Tariffs Are Part of Why

A traditional living room with a fireplace, blue sofas, a blue rug, wooden furniture, vases, and a large mirror above the mantel.
More designers are sourcing vintage pieces than at any point in 5 years, and the trend has a new reason to accelerate

A man sits on a couch, resting his face on his hand and looking at his smartphone with a neutral expression—perhaps reflecting on the friendship recession. A bookshelf and a plant are in the background.
The Real Reason Your Friendships Are Fading (It’s Not Loneliness)